Dental marketing for independent practices

You fill cavities. We fill calendars.

A conversion-focused website, local SEO and digital ads, built and run for you, so your schedule stays full of the patients you actually want.

  • Done for you, with your approval at every step
  • Built for independent practices
  • Mindful of your provincial college's advertising rules
Your calendar SMTWTFS
Does this sound like you?

If you said yes to any of these, you are in the right place

Most dentists did not train for years to become marketers. You just want the right patients to find you and book.

1

More ideal patients

Fewer tire-kickers and more of the patients who fit your practice, your services and your goals.

2

A more consistent schedule

Enough new patient enquiries to replace the patients who leave, without relying on word of mouth alone.

3

More high-margin procedures

Marketing aimed at the treatments that matter most to the practice, not just the cheapest clicks.

Who we work with

Wherever your practice is on its journey

Start-up practices

Congratulations on opening your own office. Getting the right mix of new patients early is what gets you established. We help you attract patients who fit your practice's goals.

Talk about launching →

Established practices

You have built a solid practice but hit a ceiling. You want to grow, bring on an associate or add staff, and you cannot attract enough new patients to do it. Together we can get you to the next level.

Talk about growing →

Practices planning an exit

You have spent a career building your practice. A strong digital marketing engine helps you get full value for your life's work when it is time to sell.

Talk about selling →
How it works

Simple to start, easy to stay in control

You should never have to wonder what we are doing or why.

  1. A free 30-minute call

    We learn about your practice, your patients and your goals, and we look at your current marketing together. No hard sell.

  2. A plan you can read

    We map out the strategy: what we would build first, what can wait and why. You decide what goes ahead.

  3. We build it and run it

    We do the work, you review and approve at every step, and we report on what is happening in plain language.

Meet your marketer

Marketing run by someone who grew up around dentistry

Kyle Hamilton has spent nearly 20 years building digital marketing agencies, and he grew up in a family of dentists. His father, an uncle and a cousin all practised. He knows the behind-the-scenes life of a dental practice and why a solid marketing process matters.

You did not become a dentist to run marketing. That is where we come in.

Read Kyle's story →

You didn't become a dentist to market your business. That's where we come in.

Kyle Hamilton, Founder

Straight answers

Questions dentists ask us

How much does it cost?

It depends on what your practice needs. Launching a new practice looks very different from helping an established practice break through a ceiling. We scope it on the free call and give you a clear recommendation, so you know what you are buying before you decide anything.

How long until I see results?

Paid ads can start producing enquiries soon after they go live. SEO and reputation work build over months. We will not promise you a number on a sales call, because anyone who does is guessing. We will tell you what is realistic for your market and then measure it.

How much of my time does this take?

Less than you would expect. We handle the strategy, the build and the ongoing work. You review and approve, and we will ask you for things only you have, such as photos of your team and your clinic.

Will you follow my provincial college's advertising rules?

Every provincial regulator sets its own rules for how dentists can advertise, including how testimonials and claims are handled. We work to your regulator's current guidance and flag anything that looks risky. Responsibility for compliance stays with the practice, so confirm anything unclear with your college.

Where do you work?

We are active in British Columbia, Alberta and Saskatchewan, and we are growing into Manitoba and Ontario. We are based in Fernie, BC.

Ready to fill your calendar?

Book a free 30-minute call. We will look at your current marketing together and tell you honestly where the biggest opportunities are.

hello@thedentalmarketingcompany.com Based in Fernie, BC. Serving practices across Western Canada.
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